West Trade Interiors has a long history of beautiful home design in Charlotte, NC. They’re an amazing mother and daughter team that bring expertise and longevity along with a fresh perspective and modern style to all of their design projects. They had the design chops, the vast experience and the business acumen to really blow it out of the water. But they really needed a brand that could communicate all that they bring to the table and do justice to their fabulous style and skill.
I had met Lisa and Hadley a year before at High Point Furniture Market and was so impressed with their work at the Julian Price Show House. I was secretly a little starstruck when their inquiry popped into my inbox and was so excited to get the chance to work with them.
Deb and I worked closely with them to build messaging and visuals around the contrast between their skills and their friendly approach that oozes with Southern hospitality. Their sweet spot is in designing homes that celebrate busy families and gracious gatherings, and we worked on creating a look and feeling that would grab those ideal clients right away.
We created a full brand, custom website, business cards and marketing materials for this powerhouse team and can’t wait to see their brand continue to grow. Keep scrolling to see all of the unique details of this brand and VISIT THE LIVE WEBSITE HERE. Don’t miss the beautifully unique portfolio pages that show off their stunning photography!