I love repeat customers, and Angie is one of the best. I did an overhaul for her husband’s company several years ago and have worked closely with Angie over the years to help implement everything for him. Now it’s her turn!
Angie first came to me with the task of branding her essential oils sales business. The deeper we dove into her strategy, it became clear that she does a lot more than sell oils. She needed a personal brand that would support her essential oil sales AND the business and life coaching she provides to her team members. MLM brands are such a fun challenge for me. You really have to dig deep to figure out what makes you different from the zillion other people selling the same thing, and it paves the way for some fabulous personal brands.
We worked so hard to make sure her personality was braided seamlessly into the look of everything we did and made her differences clear. Angie has such a bubbly, fun personality, and she is the definition of someone living a high vibration life. It was no small order to combine her approach to health and lifestyle with her spunk into the positioning and design. Vibrant colors combined with bright, imperfect illustrations and just the right amount of stark, black and white are the perfect foundation for her to build from. We decided her brand experience needed to be as much fun as she is, so we focused a lot of time and energy on perfecting her print pieces so that she could send fun-mail to her team. I can’t wait to keep working with Angie to continue the growth of this spunky, gorgeous brand.
