Kim Schapiro is an Arizona interior designer with buckets of experience and a sweet spot in residential renovations.
She initially was just looking to update her website copy, but after digging into her messaging, she realized that her visuals were ready for an overhaul to create a perfectly aligned package.
Kim has a knack for really listening to her clients and filtering their frustrations in their home through her creative lens so that she can hand draw custom solutions for them. Kim’s creativity knows no bounds, and she can present concepts to clients with finer detail than any computer program could, which really sets her apart. I loved working with her on her brand to give it a more hand drawn, creative feel to better represent her process.
With her brand graphics we focused on imperfect, beautiful, hand drawn elements that appeals to a traditional Arizona aesthetic but with a modern twist. I love how her patterns so perfectly reflect her warm, fun personality and her Southwestern roots. This was such a fun project full of artistry.
The process that Katie has created is fantastic. I was able to really look into myself and what I want for my company. The detailed brand workbook helped me look into how I do business and how I want it to come across to my clients. I couldn’t be happier with the results! Katie is so easy to talk to and her instincts were spot on when it came to my new brand. I really learned a lot about myself. This process really confirms your commitment to what you do and gives you a bit more confidence that you are good at what you do!
Kim Schapiro, KLS Interior Design
